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Special Guest Host(ess) Kassia Krozser Leads #FollowReader Chat with Guest Kevin Smokler this Thursday at 4pm ET

This week’s #FollowReader chat will be even more special than usual. That’s because not only will we have a fabulous guest – one Kevin Smokler (@weegee) of BookTour.com, but we will also have a fabulous guest host: BookSquare.com’s Kassia Krozser (@booksquare).

With the combined wondertwin “K” powers of Kassia and Kevin, you guys are in for a huge treat. The chat is largely in celebration of BookTour.com’s relaunch, but is more so a chance for authors, publicists and readers to talk about how books and readers are connecting, and ways to facilitate that connection. If you know Kassia and Kevin, you know this will no doubt be a fun-, and info-filled #FollowReader hour.

BookTour.com's @weegee

About Kevin Smokler
Kevin Smokler is an author, journalist, speaker and entrepreneur. He’s the editor of the anthology Bookmark Now: Writing in Unreaderly Times (Basic Books, June 2005), which was a San Francisco Chronicle notable book of 2005. His writing has appeared in The San Francisco Chronicle, The LA Times, Fast Company, and on National Public Radio.

In 2007, Kevin Smokler founded with Chris Anderson (editor-in-chief of Wired Magazine) BookTour.com, the world’s largest online directory of author and literary events. Kevin now serves as the company’s CEO, regularly speaking at publishing industry conferences and book festivals throughout North America. In April of 2008, Amazon purchased a minority stake in BookTour.com.

About Kassia Krozser

BookSquare.com's @BookSquare

Kassia Krozser has seen the future and it is good: more people are reading and writing than ever before. She knows that, unlike the dinosaurs, smart people in the publishing business can adapt to changing economics and reader behavior. Kassia dissects this world with love and skepticism at booksquare.com.

Helpful Hints for the #FTR uninitiated – To join the #followreader conversation on Thursday, here’s what to do:

  1. Just before 4pm ET today, log in to Twitter or whatever interface you prefer. (We recommend Tweetchat, which refreshes quickly and automatically loads your hashtag when you are in the discussion.)
  2. To follow the discussion, run a search for #followreader
  3. I’ll start by asking a few questions, before opening up the discussion to the group.
  4. To post a comment to the discussion, make sure that the hashtag #followreader is in each tweet you write.

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