Just because I am pretty sure no one else is talking about this (yes, this is me being funny) – you will definitely want to join us tomorrow (Friday) at 4pm ET for this week’s #FollowReader — where the topic will be e-tailer book pricing and other issues regarding that Amazon/MacMillan quagmire — all in relation to how these issues ultimately affect readers.
We’ve gathered a pretty awesome panel of guests to talk about the issue of ebook pricing and you know, the theoretical pros and cons of a world where book selling is dominated by one super power. In fact, we have reps from: the reader’s perspective – Kassia Krozser (@booksquare); the author’s perspective – Tobias Buckell (@tobiasbuckell); and the indie r(e)tailer’s perspective – Lori James and Julie Cummings of AllRomanceEbooks.com/OmniLit.com (@allromance). (full disclosure – AllRomance is a client of my company Next Chapter Communications).
In other words – this is going to be quite the twittersation.
Some questions we’ll be discussing:
- What is the real issue behind the Amazon v. MacMillan showdown? Is it about ebook pricing? Is it about Amazon wanting to dominate the marketplace with Kindle? Is either player really thinking about the reader in this situation (as each has claimed more or less?)
- What does agency model mean? What does it mean to READERS? What does it mean to AUTHORS? What does it mean to RETAILERS (indie/chain/big box/online behemoths)?
- Are ebooks priced at $12.99 and up really too high? Not just from reader’s perspective, but in reality – does an ebook’s production and distribution costs merit that kind of pricing?
- Does the agency model actually limit publisher’s ability to price ebooks higher?
- Would a higher priced product be viable in the kind of retail channel contemplated in the agency model?
- Will agency model ultimately result in different priced formats targeted at different audiences, with different participation models for authors?
- What impact will the so-called agency model have on independent booksellers? What impact will it have on author royalties?
- Should publishers just scrap e-tailer partnerships and sell direct to consumer? Why or why not?
- When it comes to ebooks, do proprietary devices and formats work for, or against readers in the long run? Isn’t a store that sells all formats for all devices offering a better service for readers?
- Where does DRM fit into all of this?
We want to hear from you readers – what do you think about ebook pricing, paper book pricing, retailers both indie and not-so-indie? Let us know by joining in on this not-to-be-missed #FollowReader.
Hope to see you on Twitter tomorrow at 4pm ET!
Our Guests for #FollowReader, Friday February 5:
Kassia Krozser (@booksquare) has seen the future and it is good: more people are reading, writing, and publishing than ever before. Kassia consults with publishers about digital publishing opportunities at Oxford Media Works (OxfordMediaWorks.com), and writes about current digital publishing trends at booksquare.com.
Lori James(@allromance) is co-owner and Chief Operating Officer of All Romance eBooks, LLC. Julie Cummings is the company’s Manager of Marketing and Promotions. All Romance eBooks, founded in 2006, is privately held in partnership, and headquartered in Palm Harbor, Florida. The company owns All Romance (www.allromanceebooks.com), which specializes in the sale of romance eBooks and OmniLit (www.omnilit.com), which sells both fiction and non-fiction eBooks.
Note: Julie Cummings will be (wo)manning the keyboard and monitoring the chat while Lori James joins us virtually virtually via this thing called a “phone” (we are all about equal opportunity technology here at #FollowReader).
HOW TO PARTICIPATE IN #FOLLOWREADER:
The trouble begins at 4pm ET (or 1pm PST).To join the #followreader Twitter conversation today, here’s what to do:
- 10 minutes or so before 4pm ET, log in to Twitter or whatever interface you use (we recommend Tweetchat.com).
- To follow the discussion, run a search for #followreader.
- I’ll announce about 10 minutes ahead of time that we’re going to begin. And I’ll introduce the guests.
- I’ll start by posting a question.
- To post to the discussion, make sure that the hashtag #followreader is in each tweet.
NOTE: TweetChat.com refreshes quickly and automatically loads your hashtag when you are in the discussion.
Some Background links Re: Amazon/McMillan Showdown and Issues (Thank you @BJMuntain!):
@Hannasus Interesting article about the economics of book publishing: http://news.cnet.com/8301-13556_3-10250017-61.html