Thank you to the 1,200+ librarians who took our survey in December and January. I’m excited to share the results! This survey asked librarians about their adoption of digital reading devices, how they use digital galleys, and their primary sources for discovering new titles.
Take a look at the press release and check out the detailed results, below:
Results are based on a survey of 1,286 NetGalley librarian members and were collected from December 1, 2011 through February 7, 2012. 59% of librarians surveyed primarily use NetGalley to purchase new titles for their library, and the remainder use it to find new titles to recommend to patrons. Nearly 100 librarians wrote in to point out that they use NetGalley for both purposes.
*overlap occurs
*Publishers, remember that you can link to your title in the NetGalley catalog or allow auto-approval in any online advertising or marketing that you do!
**Publishers, this suggests that there’s a huge growth opportunity to pitch NetGalleys directly to librarians either through NetGalley’s marketing programs (NetGalley at the Library and Feed Your Reader), or using the widget in your own campaigns.
**Librarians, include your institutional email address in your NetGalley Contact Information and Public Bio so publishers know where to reach you!
*Publishers, don’t forget to add urls and use the Digital Press Kit to drive traffic to websites and direct readers to your marketing assets.
*ALA members, be sure you’ve added your ALA number to your NetGalley profile so publishers will see you’re part of the organization. More info is here.
A note on methods: The survey was open to NetGalley members and non-members alike, and was posted via Twitter (@NetGalley), Facebook.com/NetGalley, Direct Email, and re-posted by Library Journal. Results were collected between December 1, 2011 and February 7, 2012.
Thank you, also, to these librarians who had such wonderful things to say about NetGalley!
“I purchase 95 % of what I read on NetGalley. Great books.” –Kathy Spielman, Yorba Linda Middle School Library
“I use it to strengthen my case when recommending titles for purchase AND to look for books that would be good candidates for book clubs.” –Janet Lockhart, West Regional Library
“I use [NetGalley] for two purposes. As a librarian, I use it to find books and authors for the library collection. As a member of the New Mexico Library Association’s committee for our state children’s choice award, I use NetGalley to find exciting new books to nominate for the Land of Enchantment Book Award. We nominate about 30 titles per year, of which three are chosen for an award.” –Beth Nieman, Carlsbad Public Library
“It is so nice to be able to pick and choose the galleys I want to look at rather than getting a big old box, taking the two that I want, and having to dispose of the rest.”— Marea Black, Phoenix Public Library
“I use your emails religiously to find new and interesting titles to order, and recommend. I *love* getting emails about available titles and always look at the titles/publishers.”—Gina Robertson, Gardendale Public Library
“I love this service! It has really helped me decide what items to order in a time of financial problems.”—Jennifer Johnson-Spence, Cooke County Library
“[I] love being able to read books in advance and be able to talk about them with patrons when they come out. Also makes it easier to read new and different authors.”—Sharon A. Redfern , Rockville Public Library
Excellent article. It gives me hope.
Great resource as survey results demonstrate!
As an author I find this to be an exciting new venue which is very easy to see as a vehicle to get new titles out to the public through our many needed and faithful Libraries.
Very interesting statistics – quite a bit to be learned from this!
[...] largest segment of our community (after reviewers/bloggers). Earlier this year we conducted a survey of the librarians using NetGalley, and found some interesting [...]
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